Hermosa Beach Farmers Market

I have to confess that when I first checked out the farmer’s market in Hermosa many years ago, it wasn’t the fresh produce that drew me in but the jazzy island sound of the steel drums.  I love that all these years later this market hasn’t changed very much.  Each of the beach cities has its own farmer’s market, but what I have always appreciated about the one in Hermosa is that it has a decidedly Hermosa vibe– small, intimate, and friendly with just a little bit of the bohemian thrown in.

The Hermosa Farmer’s Market, sponsored by the Hermosa Beach Chamber of Commerce, began in July 1990 in a parking lot at 14th Street and Hermosa Avenue, which has now been replaced by a parking structure.  It moved to its current location at Clark Field in 2001.

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The offerings at Hermosa’s market belie its small size.  Included on the roster each week are vendors selling everything from fresh organic produce, flowers, olive oils, and nuts to tacos, fresh dips, fish, granola, grilled meat, and that beloved farmer’s market staple…kettle corn.  Since its humble beginnings, it has become a weekly gathering place for friends, stay at home parents, local workers and residents on their lunch breaks, and even the family dogs.  Dogs aren’t allowed inside the market, but are more than happy to sit on the adjacent lawn waiting for their toddler siblings to accidently drop a morsel of organic goodness in front of them.

 

For the financially minded, the Hermosa Chamber does benefit from the market as a stream of extra annual revenue.   Produce vendors contribute approximately 6% to the Chamber, while food vendors offer slightly more, at approximately 10%.

A farmer’s market with delicious offerings, near the beach, with the sound of a funky steel drum or an acoustic guitar playing in the background?  I can’t think of many better ways to spend a couple hours on a Friday afternoon.

*The Hermosa Beach Farmer’s Market is held every Friday, rain or shine, from 12 noon to 4pm, on Valley Drive between 8th and 10th Streets.  Street parking is available.

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Post by Darren Pujalet

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